Deliverability

Same email. Different DNA.

Every email is rebuilt from the ground up for Gmail, Yahoo, and Outlook. The same design your customers see, with completely different HTML underneath, optimized for each inbox's requirements.

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GmailDrag
Fall favorites, rebuilt for every inbox.
Under the hood<!-- Gmail optimized--><table role="presentation"> <img alt="hero" /> <span style="gmailCSS">...</span></table>
Y!YahooDrag
Fall favorites, rebuilt for every inbox.
Under the hood<!-- Yahoo wrapper--><div class="yahooWrapper"> <img src="inlineBase64..." /> <span style="yahooCSS">...</span></div>
OOutlookDrag
Fall favorites, rebuilt for every inbox.
Under the hood<!-- Outlook MSO--><!--[if mso]> <v:rect></v:rect><![endif]--><style>.outlook</style>

Trusted by leading commerce brands

One campaign, Three builds

Identical appearance. Completely different code.

Your recipients see the same email. The inbox providers see code built specifically for them.

The problem

One size fits all HTML is a gamble.

Gmail, Yahoo, and Outlook all have different rendering engines, different spam filters, and different preferences for how emails should be structured.

How it works

You create one email. We build it three ways.

Inbox specific models

Models tuned on over 1.5 billion sends rebuild every campaign for its destination.

Zero configuration

No settings to manage. The rebuild happens automatically for every email.

Three native builds

One campaign becomes purpose built Gmail, Yahoo, and Outlook variants.

Per inbox tuning

What we optimize per inbox.

Every element is tuned for where it's going.

HTML structure

Different DOM structures, table layouts, and element hierarchies for each inbox's rendering engine.

Image handling

Image formats, compression, dimensions, and loading behaviors optimized per inbox.

Alt text

Alternative text structured and formatted for each provider's accessibility and spam systems.

Text to image ratio

The right balance, calibrated to what each inbox's spam filters consider optimal.

CSS and styling

Inline styles, selectors, and fallbacks tailored to each rendering engine's support.

And more.

Dozens of invisible optimizations working together to maximize deliverability.

The best deliverability is the kind you never have to think about.

30 to 50%

Open rate increase

More recipients see the message where it was meant to land.

110%

Click rate increase

A stable, native render makes the next action easier to take.

3

Native inbox builds

One design is rebuilt for Gmail, Yahoo, and Outlook.

Table stakes

Plus everything you'd expect.

All the standard deliverability features, handled automatically.

Put your owned channels on autopilot.